Tuesday, May 23, 2006


Ideas translate better than names

US readers will know Smores as a, usually home made, "melt" of cookies, chocolate and mallow. They may think of a biscuit as a bready accompaniment to a savory meal.

So what would a US consumer make of a BBQ Biscuit? Probably not this UK kit for making a dessert on the BBQ, AKA Smores!

As somebody once said 2 nations divided by the same language.

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